Central Festival Pattaya Beach stands as Pattaya's premier beachfront shopping destination, seamlessly blending world-class retail therapy with stunning ocean views. Located on Beach Road in the heart of Pattaya City, this modern shopping complex features over 370 international and Thai brands, diverse dining options, and family entertainment facilities. Whether you're hunting for luxury fashion, authentic Thai souvenirs, or experiencing Pattaya's vibrant dining scene, Central Festival Pattaya Beach offers an unmatched shopping experience. This comprehensive guide covers everything from store directories to things to do in Pattaya, helping you maximise your visit to this iconic Pattaya attraction.

Key Highlights:

370+ stores across fashion, electronics, cosmetics, and lifestyle
Oceanfront dining with panoramic bay views
SF Cinema World multiplex with 13 screens
Dedicated kids' play zones and family facilities
Tourist-friendly tax refund services are available

Location & How to Get to Central Festival Pattaya Beach

Address: 333/99 Moo 9, Beach Road, Pattaya City, Chonburi 20150, Thailand

Transportation Options:

Transport Mode	Details	Approximate Cost (THB)
Songthaew (Local Bus)	Routes along Beach Road	10-20
Grab/Bolt Taxi	From Pattaya hotels	80-150
Walking	From Central Pattaya hotels	10-15 minutes
Private Car	Ample parking available	20/hour (parking)

Note: The shopping centre sits directly on Beach Road, making it easily accessible from most Pattaya hotels. Walking distance from Walking Street (1.5 km) and major hotel zones ensures convenient access for tourists. Free parking accommodates over 2,000 vehicles with direct mall access.

Central Festival Pattaya Beach Opening Hours

Daily Operating Hours: 11:00 AM - 10:00 PM (All days)
Food Court: 10:00 AM - 10:00 PM
SF Cinema: 10:00 AM - 11:30 PM
Restaurants: Individual timings vary (most open 10:00 AM - 11:00 PM)

Best Time to Visit for Shopping & Dining: Weekday mornings (11:00 AM - 1:00 PM) offer quieter shopping experiences. Evenings (6:00 PM - 9:00 PM) buzz with energy, perfect for dining and entertainment. Avoid weekends and Thai public holidays for minimal crowds.

Shopping at Central Festival Pattaya Beach: Top Stores & Mall Directory

Fashion & Apparel: International brands dominate the fashion floors: Zara, H&M, Uniqlo, Cotton On, and CPS Chaps cater to diverse style preferences. Thai fashion labels like Jaspal and CPS offer unique Southeast Asian designs. The mall features dedicated sections for sportswear (Adidas, Nike, Decathlon), luxury accessories, and traditional Thai silk boutiques.

Electronics & Gadgets: B2S Bookstore and IT City provide comprehensive electronics shopping from smartphones to cameras. Duty-free pricing on select items makes Central Festival Pattaya Beach competitive for tech purchases.

Beauty & Cosmetics: Sephora, Boots, Watson's, Eve and Boy stock international and Thai beauty brands. Korean beauty (K-beauty) sections have expanded significantly in 2026, offering the latest skincare innovations.

Souvenirs & Local Products: Ground floor Thai handicraft stores offer authentic souvenirs: silk products, carved wood items, aromatherapy oils, and traditional snacks perfect for gifts. Prices range from 100-3,000 THB, with quality exceeding typical tourist market offerings.

Where to Eat at Central Festival Pattaya Beach: Restaurants, Cafés & Food Court

Rooftop Dining: Enjoy ocean-view restaurants serving Thai, Japanese, and international cuisines. Average meal costs: 400-800 THB per person.
Food Court (Floor 5): Budget-friendly Thai and Asian cuisine with 50+ stalls. Meals from 80-200 THB offer authentic local flavours in air-conditioned comfort.
Popular Chains: The Pizza Company, KFC, McDonald's, Swensen's, MK Restaurants (Thai suki), Fuji Japanese Restaurant, and Shabushi buffet cater to international palates.
Cafés: Starbucks, Amazon Coffee, and local Thai coffee shops provide relaxation spots between shopping sessions.

Tourist Tips for Shopping at Central Festival Pattaya Beach

Arrive Early: Beat crowds during 11:00 AM opening hours
Tax Refund: Spend over 2,000 THB per store to qualify for VAT refund (save 7%)
Seasonal Sales: Thailand Grand Sale (June-August) and year-end sales offer 30-70% discounts
Payment Methods: Credit cards are widely accepted; carry cash for the food court
Parking Validation: Some restaurants offer parking validation. Ask before leaving

Final Verdict: Is Central Festival Pattaya Beach Worth Visiting?

Central Festival Pattaya Beach perfectly encapsulates modern Thai shopping culture with its blend of international retail, authentic dining, and oceanfront ambience. From luxury fashion to budget-friendly food courts, this beachfront shopping paradise caters to every traveller's needs. Whether you're exploring the best beaches in Thailand or seeking air-conditioned retail therapy, Central Festival delivers unforgettable experiences. Plan your visit during your next Thailand trip with customizable Pattaya tour packages from Pickyourtrail, ensuring seamless integration of shopping, dining, and sightseeing into your perfect vacation itinerary.

FAQ’S

1. What are the opening hours of Central Festival Pattaya Beach in 2026?

A: Central Festival Pattaya Beach is open daily from 11 AM–10 PM. The food court opens earlier at 10 AM, and SF Cinema runs until 11:30 PM. Most restaurants close around 11 PM. Weekday mornings offer the quietest shopping experience.

2. Is there parking available at Central Festival Pattaya Beach?

A: Yes, the mall has 2,000+ parking spaces. Parking costs 20 THB/hour, with elevator access directly into the mall. Some restaurants offer parking validation, and motorcycles get reduced-rate parking near the entrance.

3. What international brands can I find at Central Festival Pattaya Beach?

A: The mall features 370+ stores, including Zara, H&M, Uniqlo, Sephora, Adidas, Nike, Cotton On, and more. Thai brands like Jaspal add variety across fashion, beauty, electronics, and lifestyle categories.

4. Can tourists get a VAT refund at Central Festival Pattaya Beach?

A: Yes, tourists can claim 7% VAT refunds on purchases over 2,000 THB per store. Show your passport, get VAT forms from each shop, and process the refund at the tourist service counter or at the airport.

5. What dining options are available at Central Festival Pattaya Beach?

A: Dining ranges from budget-friendly food courts (80–200 THB) to rooftop fine dining (1,000+ THB). Options include The Pizza Company, MK Restaurants, Fuji, Shabushi, plus 50+ stalls in the 5th-floor food court and several ocean-view restaurants and cafés.

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